Who doesn’t appreciate a great cocktail? At New Orleans’ Tales of the Cocktail, hosts and guests appreciate the cocktail and its culture to the highest extent. With seminars, dinners, award ceremonies, tasting rooms and other special events, the week and weekend of July 17th through 21st will be purely about all things cocktails. And New Orleans is the perfect hub for such a festival, as it’s the city in which the first cocktail—the sazerac—was invented, in a pharmacy on Royal St in the 19th century.
Perhaps one of attendees’ favorite parts of the event, the Tasting Rooms include various tasting events hosted throughout each day of the festival. The Hotel Monteleone is a hub for many of these tasting rooms, but there are more at hotels and restaurants around the city. There are events like Midori’s Stairway to Melon, Indie Spirits That Rock, Whiskey Luau and Russian Drinking Places: “Party booze a’la Russ.” There are dozens to attend every day, and they usually last about an hour and a half, so pick and choose your favorites. Similarly, there are Excursions—one per day except Saturday—that last a bit longer and offer a different journey into the event’s selected cocktail(s).